GEETHA A/P PERIASSMY
J 10006899
MISS CHERLY WITHANEACHI
INTRODUCTION TO MASS COMMUNICATION
DISCOVERY CHANNEL
OBJECTIVE / AIM OF THE SHOW
To study the influence towards today’s generation on discovery channel.
PROBLEM STATEMENT
How does the discovery channel influence today’s generation?
BACKGROUND OF RESEARCH
About animal planet. Research on animals that are being extinct nowadays. Besides, learn the ways to save the animals and keeping them in a safe way.
SIGNIFICANTS
What are the ways to save the animals and how they affects the people.
RESEARCH QUESTION
How come does the discovery channel affects the people in the country.
METHODOLOGY
Secondary research – internet, journal and newspaper
LIMITATION OF RESEARCH
Lack time to research the information.
Difficulty in finding the information.
RELEVANT TEXT
^ Discovery Communications (2008-01-14). "Animal Planet Reveals A New Species of Entertainment for 2008". Press release. http://corporate.discovery.com/news/press/08q1/animal-planet-011408.html. Retrieved 2008-02-01.
^ "After Ratings Slip, Animal Planet Turns to Its Wilder Side". Yahoo!. 2008-01-15. http://biz.yahoo.com/nytimes/080115/1194736753246.html. Retrieved 2008-02-02.
^ Animal Planet Offers "Entertaining" Slate, Multichannel News, April 8, 2008
^ Ryzik, Melena (February 2, 2008). "'Just Fine as Tackles, but They Can’t Pass". New York Times. http://www.nytimes.com/2008/02/02/arts/television/02bark.html.
^ http://www.canaldigital.no/nyheter/Animal-Planet-HD
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University of Chicago Press. (2003). The Chicago Manual of Style, 15th edition. ISBN 0-226-10403-6
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